Let Morocco’s story wash over you: in the call of the muezzin, the calm of a desert breeze, the sweet fragrance of freshly poured mint tea. Led by your hand-picked Signature Guide, journey through a land of exquisite diversity, from the sun-warmed medina of Marrakech, through the golden ripples of the Sahara, to the serene heights of the mighty Atlas range. This is a tale of artistry, hospitality, quiet grandeur, and tradition, told by those who know it best.
Venture to the very heart of each destination on our Signature Collection, where every journey is shaped by our unrivalled local connections and insider expertise. Step beyond the ordinary with private invitations, rare encounters, and experiences few will ever share. So when someone says, “I’ve been there,” you’ll simply smile, knowing you’ve experienced it differently.
Signature Experiences: Explore Marrakech medina in vintage sidecars, unravelling the secrets of the old walled city with an insider’s view Cross the dunes by camel, before an expert leads you through a starlit sky, mapping the desert constellations Gather with village elders in the Atlas peaks to hear moving, first-hand accounts of resilience following the 2023 earthquake Join a shepherd on a guided walk through mountain villages for a special insight on daily life in the Atlas range
Signature Day: Experience our distinctive Signature Day, choosing between a Berber nomad encounter, private Gnawa music performance, or desert photography session
Signature Stay: Drift into stillness at an elegant Sahara camp, where silence, sand, and starlight set the rhythm of life
Signature Guide: Let your hand-picked Signature guide lead you to the country’s soul — sharing their home, heritage, and heart
